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Young people consume image after image of what we should look like, how we should act, what we need to achieve and when.

Social media has put increasing pressure on young people. Our #ChaseHappyNotPerfect campaign aims to highlight how social media portrays an unrealistic idea of perfection. Instead, we want to celebrate uniqueness and being happy in your own skin; the same way camp makes our participants and kids feel - Living in the moment, happy not perfect.

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